| i. |
Origin of this Workbook |
i |
 |
| 1. |
Is Being An Entrepreneur For You? |
1 |
 |
| 2. |
Why Small Businesses Fail |
2 |
 |
| 3. |
What Are the Similarities of Successful Entrepreneurs? |
3 |
 |
| 4. |
Accessing Your Skills, Education, and Experience |
4 |
 |
| 5. |
Finding a Niche |
6 |
 |
| 6. |
Buying a Business |
7 |
 |
| 7. |
Buying a Franchise |
8 |
 |
| 8. |
GETTING STARTED |
9 |
 |
| 9. |
Types of Business Organizations |
10 |
 |
| 10. |
Regulations To Check Out |
13 |
 |
| 11. |
Protecting Your Ideas |
14 |
 |
| 12. |
Product Basics |
17 |
 |
| 13. |
Business Plan Outline |
19 |
 |
| 14. |
Your Office Space – To Lease or Not to Lease? |
20 |
 |
| 15. |
Tax Information |
21 |
 |
| 16. |
Business Insurance |
24 |
 |
| 17. |
Employer Considerations |
25 |
 |
| 18. |
Finding The Money You Need |
26 |
 |
| 19. |
How to Write a Loan Proposal |
27 |
 |
| 20. |
How Will Your Loan Request Be Reviewed? |
28 |
 |
| 21. |
SBA Loan Programs |
29 |
 |
| 22. |
Government Contracting Assistance |
45 |
 |
| 23. |
The Surety Bond Guarantee Program |
46 |
 |
| 24. |
The Small Business Innovation Research Program (SBIR) |
48 |
 |
| 25. |
Disaster Assistance |
49 |
 |
| 26. |
Local Sources Of Assistance |
50 |
 |
| 27. |
Marketing Basics |
52 |
 |
| 28. |
Marketing Research |
54 |
 |
| 29. |
Competitive Analysis |
57 |
 |
| 30. |
Marketing Plan |
58 |
 |
| 31. |
Advertising and Public Relations |
59 |
 |
| 32. |
The Advertising Campaign |
62 |
 |
| 33. |
Fifteen Ideas For Promoting Your Company |
63 |
 |
| 34. |
Twelve High-Impact Marketing Programs |
65 |
 |
| 35. |
Target Market |
69 |
 |
| 36. |
Finding Employees |
73 |
 |
| 37. |
Glossary Of Small Business Terms |
76 |
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